Our list of the 16 best Business Intelligence – 2024

Business intelligence combines business analytics, data mining and data visualisation to make data-driven decisions.

To make it easier, we’ve grouped these into categories with the most popular first.

Although there are some similarities in features between these, depending on your situation, you might find one is more suitable to your needs.

Business Intelligence for Small Business Owners

  1. ZoomInfo

    ZoomInfo is a leading business intelligence platform, providing comprehensive profiles on over 100 million business people and companies. It helps sales and recruiting teams identify, connect, and engage with their target accounts.
  2. Sisense

    Embed analytics into your workstreams or products. Build custom self-service experiences to bring AI-driven insights to you and your customers. Learn how.
  3. Domo

    With Domo, you can use data and insights delivered in data experiences to multiply your business impact and drive your business forward.
  4. Microsoft Excel

    Microsoft Excel is a powerful spreadsheet application that is part of the Microsoft Office suite of products.
  5. Microsoft Dynamics 365

  6. OrderCup

    OrderCup is an all-in-one ecommerce platform that helps small businesses manage orders, shipping, payments, and more. It offers features like automated order processing, shipping label printing, and integrated payments. It's easy to use and helps businesses save time and money.

Business Intelligence for Marketing Professionals

  1. Heap Analytics

    Heap Analytics is a powerful analytics platform that helps you understand user behavior and optimize your product. It automatically captures every user interaction, so you can analyze user behavior without writing any code. Get insights into user engagement, retention, and conversion.

Business Intelligence for Product Managers

  1. Looker

    Looker is an analytics platform that enables companies to explore, analyze and share data to make smarter, data-driven decisions.

Business Intelligence for Business Analysts

  1. Power BI

    Turn data into opportunity with Microsoft Power BI data visualization tools. Drive better business decisions by analyzing your enterprise data for insights.
  2. Qlik

    Qlik is a data analytics platform that helps businesses make better decisions and drive growth. It provides powerful insights through data visualization, AI-driven recommendations, and automated insights. It helps organizations unlock the value of their data and make smarter decisions.
  3. MicroStrategy

    MicroStrategy is a leading business intelligence and analytics platform. It helps organizations make smarter decisions, faster, by providing powerful data visualization, advanced analytics, and AI-driven insights. It enables users to quickly and easily access, analyze, and share data.

Business Intelligence for IT Professionals

  1. Tableau

    Tableau is visual analytics software for business intelligence. See and understand any data with Tableau.

Business Intelligence for Managers and Leaders

  1. Smartsheet

    Smartsheet enables teams to manage projects, automate processes & scale programs in one powerful platform.

Business Intelligence for Retailers

  1. OrderEase

    A complete online B2B ordering solution for wholesalers, retailers and buying groups utilizing online product catalogs and a centralized order hub for faster more accurate ordering.
  2. OrderWise


Business Intelligence for Accountants

  1. Sage Intacct

    Sage Intacct is the leading cloud accounting software for businesses of all sizes. It offers real-time financial insights, automated processes, and powerful reporting to help you make better decisions and drive growth.
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