Our list of the 7 best Campaign Management – 2024

To make it easier, we’ve grouped these into categories with the most popular first.

Although there are some similarities in features between these, depending on your situation, you might find one is more suitable to your needs.

Campaign Management for Small Business Owners

  1. Pardot

    Pardot is a B2B marketing automation platform that helps marketers create more leads, generate more pipeline, and empower sales to close more deals. It provides powerful tools to create, deploy, and manage online marketing campaigns.
  2. Autopilot

    Autopilot is a marketing automation platform that helps businesses create automated customer journeys. It enables users to create personalized customer experiences, automate marketing tasks, and measure the success of their campaigns.
  3. Google Analytics

    Google Analytics gives you the tools you need to better understand your customers. You can then use those business insights to take action, such as improving your website, creating tailored audience lists, and more.
  4. Act-On

    Act-On is a comprehensive campaign management platform that helps businesses create, manage, and measure campaigns across multiple channels. It provides tools to automate and optimize campaigns, track performance, and measure ROI.
  5. Promoter.io

    Promoter.io is a customer feedback platform that helps businesses measure customer satisfaction, identify promoters and detractors, and take action to improve customer experience. It provides insights to help businesses understand customer sentiment and make data-driven decisions.
  6. CPV Lab Pro


Campaign Management for Product Managers

  1. AB Tasty

    Revolutionize brand and product experiences with AB Tasty: AI-powered experimentation & personalization, feature management and product optimization.
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