The monthly subscription fee starts from as low as $29 USD for the basic plan. Use Shopify Payments and pay no transaction fee. If you choose an external payment gateway, there will be additional fees of 2%, 1% or 0.5% for Basic Shopify, Shopify, and Advanced Shopify plans, respectively. However to make your store a success, you'll also want to get a custom logo, branding and other marketing materials. Overall, expect to pay somewhere between $2,000 to $3,000 to get started.