These 15 Website Builders can help anyone start an online business either by creating a complete online store or by starting small with landing pages.
If you’re looking to start an online business in the new year, we recommend you check out our shortlist of the best Website Builders below.
We love Shopify because it does everything that you might need to setup and online store, and it’s trusted for securely taking payments through its integration with Stripe.
If setting up an entire online store sounds too much to get started, we also think you should consider Instapage which makes it easy to just start out with a basic landing page.
Let’s say for example you wanted to gauge interest for a product or idea that you might have, Instapage can help you quantify consumer demand and help you test different micro sites or landing page designs before you invest more in your business idea.
What’s a landing page? Think of landing pages like opening a small booth at an outdoor market – with this model you can experiment and invest just the bare minimum so you can get exposure and insights before scaling up to a fully-fledged retail store. But landing pages do so much more, because there’s limited real estate space, you can experiment with some of the best marketing tools to get maximum exposure and increase conversion.
If you are ready to start selling: Based on our review, Shopify is the best Website Builder for retail businesses right now and simple enough for anyone regardless of experience to get started. And it takes only a matter of 10 minutes to open your first online shop.
Sure, there might be some higher fees with Shopify, but you’ll find that it allows you to focus on building great products and experiences while they take care of the rest to make sure your website looks great and performs in the online marketplace.
Here’s our shortlist of the top 15 website builders:
Everything you need to start, run and scale your business.
Millions of businesses in 175 countries around the world have made over $200 billion USD in sales using Shopify.
Sell everywhereUse one platform to sell products to anyone, anywhere—in person with Point of Sale and online through your website, social media, and online marketplaces. | ![]() |
Market your businessTake the guesswork out of marketing with built-in tools that help you create, execute, and analyze digital marketing campaigns. | ![]() |
Manage everythingGain the insights you need to grow—use a single dashboard to manage orders, shipping, and payments anywhere you go. | ![]() |