Compare FullStory and Optimizely

Comparison

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FullStory

FullStory’s intuitive digital experience intelligence provide you with critical insights so you can drive high-impact digital improvements & revenue. Find out more

Optimizely

Creating digital experiences that transform your company takes data-driven decisions, continued experimentation and constant invention. Find out more
Try FullStoryTry Optimizely
Why you should consider it
  • FullStory has been awarded the 2019 G2 Crowd High Performer Award
  • FullStory has been featured in publications such as Forbes, TechCrunch, and The Wall Street Journal
  • FullStory has been used by over 1,000 companies, including Microsoft, Slack, and Shopify
What are the benefits?
  • Detailed Analytics
  • Easy Setup
  • Powerful Search
  • User Insights
  • Easy Setup
  • Flexible Platform
  • Real-Time Results
Things to look out for
  • Costly
  • Integration
  • Privacy
  • Support
  • Complex Setup
  • Costly Pricing
  • Limited Features
  • Steep Learning Curve
Who is it for?
  • Data Analysts
  • Marketers
  • Product Managers
  • Software Engineers
  • UX Designers
Features

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FullStory

FullStory: A Comprehensive Digital Experience Platform

FullStory is a comprehensive digital experience platform that helps businesses understand how customers interact with their websites and apps. It provides insights into customer behavior, enabling businesses to optimize their digital experiences and improve customer engagement. With FullStory, businesses can track customer journeys, identify areas of improvement, and measure the impact of changes. It also provides powerful analytics and reporting tools to help businesses make data-driven decisions.

Who Should Use FullStory?

FullStory is ideal for businesses of all sizes that want to understand how customers interact with their websites and apps. It is especially useful for businesses that want to optimize their digital experiences and improve customer engagement.

Key Benefits and Features

How Does FullStory Compare to Its Competitors?

FullStory stands out from its competitors by providing comprehensive digital experience insights and powerful analytics and reporting tools. It also offers real-time insights into customer behavior and integrates with other tools and services.

Help & Support

What is FullStory?
FullStory is a digital experience analytics platform that helps you understand how customers use your product or website.
What types of data does FullStory capture?
FullStory captures all user interactions with your website or product, including clicks, taps, page views, form submissions, and more.
How does FullStory work?
FullStory captures all user interactions with your website or product, and then uses machine learning to analyze the data and provide insights into user behavior.
What types of insights does FullStory provide?
FullStory provides insights into user behavior, including user journeys, user segmentation, and user engagement.
Does FullStory integrate with other tools?
Yes, FullStory integrates with a variety of other tools, including analytics platforms, customer support tools, and more.
Does FullStory have a free trial?
Yes, FullStory offers a free 14-day trial for all new customers.

Optimizely

Optimizely: A Comprehensive A/B Testing Platform


Optimizely is a comprehensive A/B testing platform that helps businesses optimize their websites, apps, and other digital experiences.

It enables users to quickly and easily create experiments, measure the impact of changes, and make data-driven decisions.

Optimizely is used by companies of all sizes, from small businesses to Fortune 500 companies.

Key Benefits and Features


Optimizely offers a range of features to help businesses optimize their digital experiences.

These include:

Who Should Use Optimizely?


Optimizely is ideal for businesses of all sizes that want to optimize their digital experiences.

It is particularly useful for companies that want to quickly and easily create experiments, measure the impact of changes, and make data-driven decisions.

How Does Optimizely Compare to Its Competitors?


Optimizely is one of the most popular A/B testing platforms on the market.

It is easy to use and offers a range of features to help businesses optimize their digital experiences.

It is also competitively priced compared to other A/B testing platforms.

Help & Support

What is Optimizely?
Optimizely is a leading experimentation platform that empowers you to deliver continuous experimentation and personalization across websites, mobile apps, and connected devices.
What types of experiments can I run with Optimizely?
You can run A/B tests, multivariate tests, feature flags, and personalization experiments with Optimizely.
What platforms does Optimizely support?
Optimizely supports web, mobile web, iOS, and Android platforms.
Does Optimizely offer a free trial?
Yes, Optimizely offers a free trial for all plans.
Does Optimizely offer customer support?
Yes, Optimizely offers customer support for all plans.
Does Optimizely offer integrations with other services?
Yes, Optimizely offers integrations with a variety of services, including Google Analytics, Adobe Analytics, and more.

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