Our list of the 3 best CRM Software for Small Business Owners – 2025
Find the best Customer Relationship Management software to help you manage your business and grow sales.
Compare the top three in Small Business Owners.
Most popular
PandaDoc
Accelerate every stage of the lead and sales management (deal cycle) with PandaDoc.
Freshworks
Intuitive and easy to use software, which helps your staff build and create lasting relationships with customers for life.
Stripe
Millions of businesses of all sizes—from startups to large enterprises—use Stripe’s software and APIs to accept payments, send payouts, and manage their businesses online.
HubSpot
HubSpot’s free CRM powers your customer support, sales, and marketing with easy-to-use features like live chat, meeting scheduling, and email tracking.iContact
Grow your business with iContact's easy-to-use marketing automation tools - create emails, manage contacts, and track results.Textline
Keap
Keap helps 125,000+ businesses achieve their goals with CRM and sales and marketing automation.
Shore
The complete digital solution for your business.
Salesflare
Salesflare helps you focus on your customers. Input less data, make more sales. Your time is precious.
Freshdesk
Explore why Freshdesk Omnichannel Suite is the most complete support solution with the fastest time-to-value.
Shopify
Everything you need to start, run and scale your business.
PipeDrive
Pipedrive is the easy-to-use, #1 user-rated CRM tool. Get more qualified leads and grow your business.
SmartSuite
Plan, track, and manage any type of work.
CloudTask
Find the best-match B2B Lead Generation Companies to fill your sales pipeline and drive revenue growth
FreeAgent CRM
#1 User-Rated Alternative to Salesforce
Sellfy
Effortlessly create a beautiful store that stands out and represents your brand in a unique way.
DottedSign
The smartest eSignature solution for you to sign, assign & manage documents online to grow your business.Qualtrics
Qualtrics is a powerful survey and research platform that enables users to create, distribute, and analyze surveys.
Customer.io
Customer.io is an automated messaging platform for tech-savvy marketers who want more control and flexibility to craft and send data-driven emails, push notifications, and SMS messages.
20NINE CRM
An alternative to cumbersome CRM for small businesses. Manage clients, sales, communication & documents from the mobile and computer!
Overpass
Transform your sales with the only platform for hiring remote sales experts, monitoring and managing your team, tracking outcomes and measuring success.
Sendinblue
Take your digital marketing to the next level.Confirmit
Confirmit is a market research and customer experience management software platform.
Medallia
A Net Promoter Score (NPS) represents the Voice of the Customer by measuring customer loyalty to a product or service and if they would recommend it.Kampyle
Kampyle is a customer feedback and analytics platform that helps businesses collect, analyze, and act on customer feedback.
Zendesk
Zendesk is award-winning customer service software trusted by 200K+ customers. Make customers happy via text, mobile, phone, email, live chat, social media.UserVoice
B2B user feedback software to help you listen to and guide your customers, prioritize product features that matter, and innovate efficiently.
Smile.io
Increase retention and boost customer engagement with an easy to use loyalty program built for small businesses!
LiveChat
LiveChat is a comprehensive customer service solution that helps businesses provide better customer service and support. It is a cloud-based customer service platform that enables businesses to communicate with customers in real-time via live chat, email, and social media.
Intercom
Intercom helps over 25,000 global organizations deliver better customer support via personalized conversations and automated support.
Kustomer
With Kustomer, deliver faster, richer experiences to your customers with omnichannel messaging, a unified customer view, and AI-powered automations.Help Scout
Help Scout's shared inbox, help center, and live chat software gives your team the tools you need to easily manage customer communications.LiveAgent
LiveAgent is a customer service software that helps businesses manage customer inquiries and provide better customer service.
GrooveHQ
Groove is the Shared Inbox for small businesses looking for an alternative to Email.Happyfox
Be known for great customer support with HappyFox, an Online help desk software and a web based support ticket system - Schedule a One-on-One Demo
Zoho CRM
Zoho CRM is an online Sales CRM software that manages your sales, marketing and support in one CRM platform. Rated The Best CRM System of 2022. Sign up for free.Microsoft Dynamics 365
Easily monitor your customer base with the customizable and easy to use Microsoft Dynamics CRM, available cloud or on-premises installation.
SugarCRM
Sugar helps business create customers for life with the world's most intelligent CRM platform. With SugarCRM, you let the platform do the work. Get a demo today!
Sinch
Connect with customers and make engagement personal with our simple, programmable SMS, voice, video, & verification tools. Find out more information today.
Infobip
Drive deeper customer engagement with secure, personalized communications across SMS, RCS, Email, Voice, WhatsApp, and more.Pardot
Pardot is a B2B marketing automation platform that helps marketers create more leads, generate more pipeline, and empower sales to close more deals. It provides powerful tools to create, deploy, and manage online marketing campaigns.ActiveCampaign
Visit our website to learn more.SharpSpring
SharpSpring is a marketing automation platform that helps businesses increase leads, conversions, and ROI. It offers features like email marketing, lead scoring, and website tracking to help businesses reach their goals.
GetResponse
No matter your level of expertise, we have a solution for you. At GetResponse, it's email marketing done right. Start your free account today!Autopilot
Autopilot is a marketing automation platform that helps businesses create automated customer journeys. It enables users to create personalized customer experiences, automate marketing tasks, and measure the success of their campaigns.
Unbounce
Grow your relevance, leads, and sales with Unbounce. Use Unbounce to easily create and optimize landing pages for your small business and boost conversions with AI insights.Clover Point of Sale
Clover is a POS system that helps businesses run more efficiently. It offers features like inventory tracking, employee management, and customer loyalty programs, all in one easy-to-use platform. Get the tools you need to succeed and grow your business.Revel POS
Revel Systems is a POS system that helps businesses streamline operations, increase sales, and provide a better customer experience. It offers features like inventory management, customer loyalty programs, and analytics to help businesses succeed.Act-On
Act-On is a comprehensive campaign management platform that helps businesses create, manage, and measure campaigns across multiple channels. It provides tools to automate and optimize campaigns, track performance, and measure ROI.Promoter.io
Promoter.io is a customer feedback platform that helps businesses measure customer satisfaction, identify promoters and detractors, and take action to improve customer experience. It provides insights to help businesses understand customer sentiment and make data-driven decisions.OrderCup
OrderCup is an all-in-one ecommerce platform that helps small businesses manage orders, shipping, payments, and more. It offers features like automated order processing, shipping label printing, and integrated payments. It's easy to use and helps businesses save time and money.BigCommerce
Learn how BigCommerce powers your business with enterprise ecommerce capabilities—with lower cost and complexity.Fulfillment by Amazon
Fulfillment by Amazon (FBA) helps businesses reach more customers, increase sales, and reduce shipping costs. Sellers can store their products in Amazon's fulfillment centers, and Amazon will pick, pack, ship, and provide customer service for these products.Nimble
A G2 Crowd Market Leader, Nimble helps you build relationships everywhere you engage -- from your inbox to across the web. Try it free - no credit card required.
Insightly
Our CRM software can help your sales team build customer relationships, quickly create personalized marketing campaigns, and automate business processes.
Workbooks
Our powerful CRM platform is personalised and fine-tuned by our own experts precisely to your business goals. That way it lets you do...Close.io
Close.io is a sales CRM and communication platform that helps sales teams close more deals. It automates tedious tasks, provides powerful insights, and helps reps stay organized and focused on closing deals.Nutshell
Nutshell is an easy-to-use CRM that helps small businesses build relationships, track sales, and grow. It's designed to be simple and intuitive, so you can focus on what matters most: your customers.Agile CRM
Agile CRM is a customer relationship management (CRM) platform that helps businesses automate sales, marketing, and customer service. It offers features such as contact management, email marketing, automation, analytics, and more. It's designed to help businesses increase efficiency and grow.Base CRM
Base is a CRM platform that helps businesses build better customer relationships. It offers features like contact management, sales automation, and reporting to help teams close more deals and increase customer satisfaction.
LeadSquared
Complete Marketing Automation and CRM software for businesses. Organize your lead capture, lead management, sales management & analytics in one platform.LeadMaster
LeadMaster is a cloud-based CRM and lead management software that helps businesses manage leads, contacts, sales, marketing, customer service, and more. It offers features such as automated lead scoring, email marketing, and reporting. It helps businesses increase sales and improve customer relationships.Lead Liaison
Lead Liaison provides marketing automation and lead management solutions including lead scoring, lead nurturing, lead distribution and lead tracking.
Lead Forensics
Lead Forensics is the industry-leading solution in turning anonymous B2B website visitors into high-quality, actionable opportunities for your business.LeadFormix
LeadFormix is a marketing automation platform that helps businesses generate leads, track customer engagement, and measure ROI. It offers features such as lead scoring, email marketing, web analytics, and more.Feedier
Feedier is a customer feedback platform that helps businesses collect, analyze, and act on customer feedback. It provides customizable surveys, automated insights, and actionable reports to help businesses understand their customers better.
Less Annoying CRM
Thousands of small businesses use Less Annoying CRM to manage contacts, track leads, and stay on top of follow-ups.Nutshell
Nutshell is an easy-to-use CRM that helps small businesses build relationships, track sales, and grow. It's designed to be simple and intuitive, so you can focus on what matters most: your customers.Magento Order Management
Magento Order Management helps businesses streamline their order fulfillment processes. It automates order taking, inventory management, and customer service, while providing real-time visibility into orders and inventory across all channels.ShipHero
ShipHero is an inventory and order management platform that helps e-commerce businesses automate their operations and scale quickly. It offers features such as inventory tracking, order routing, shipping automation, and more.Leadfeeder
LeadFeeder is a sales intelligence tool that shows you which companies visit your website and helps you turn anonymous website visitors into sales leads. Get insights on leads and start conversations with prospects.Infusionsoft
Infusionsoft is a powerful CRM and marketing automation software that helps small businesses increase sales, save time, and get organized. It automates marketing tasks, tracks customer data, and automates sales processes. It's perfect for entrepreneurs who want to grow their business.Ontraport
CRM, sales and marketing software for small and mid-sized businesses.BirdEye
Birdeye is an all-in-one customer experience platform that helps businesses improve customer satisfaction, increase sales, and boost online reputation. It offers customer feedback management, customer surveys, online reviews, and reputation management tools.Reputation.com
Reputation.com helps businesses protect and improve their online reputations. They provide tools to monitor, manage and improve their online presence, from reviews and ratings to social media and search engine optimization.HoneyBook
HoneyBook is the leading clientflow platform that enables independent businesses to book clients, manage projects, and get paid all in one place.Capgemini
Capgemini helps organizations unlock new opportunities and stay ahead of the competition with digital transformation services including strategy, process, technology and people.
Acuity Scheduling
Clients can quickly view your real-time availability and self-book their own appointments—and even pay online, reschedule with a click, and eliminate 100% of the drudgery. (Official term.)PipelineDeals
Pipelinedeals is the all-in-one CRM that helps you close more deals faster with automated sales processes, powerful insights, and easy collaboration.